Granada holds off St. Bernard’s to advance to Logger Classic championship game

first_imgEureka >> As much as the Crusaders tried to fight their way back into the lead, the Matadors found a way to make sure a late-game comeback bid didn’t take place.Because of it, the lone out-of-the-area team left in the Logger Classic winner’s bracket prevented an all-local championship game from going down.The Granada boys basketball team got the lead late in the first quarter and then held on for the remaining 25 minutes, as the Matadors were able to fend off St. Bernard’s 60-55 at Jay …last_img

Mack out, Eureka in Lakin tourney after Del Norte sweeps Panthers

first_imgCrescent City >> Allison Douglas allowed just four hits in 12 innings pitched as the Del Norte Warriors finished their Big 5 schedule with a doubleheader sweep of the McKinleyville Panthers Monday afternoon at Del Norte High School.The Warriors used the long ball to defeat the Panthers 11-1 in the opener that was decided via the 10-run rule. Del Norte then eked out a 2-1 victory in the nightcap as Douglas outdueled McKinleyville pitcher McKenzie Gonsalves.The Warrior bats got going early in …last_img

IFC, Absa to fund African infrastructure

first_imgThe lender expects to raise more than $10-billion for the facility to help bridge the gap in available financing for viable, privately funded or public-private-partnership infrastructure projects in emerging markets, including Africa. Global crisis response The IFC’s financing will consist of a $30-million loan and $120-million standby credit facility, which Absa will use to finance projects that will promote economic development in some of the poorest countries in sub-Saharan Africa. The IFC’s investment would enable Absa to continue lending to commercially viable African infrastructure projects “that have stalled amid the sharp decline in hard currency financing following the global financial crisis,” Absa Group CEO Maria Ramos said in a statement this week. The financing is part of the IFC’s response to alleviating the impact of the global financial crisis on private sector development. The corporation is providing similar financing to other financial institutions to help ensure that viable, privately funded infrastructure projects across Africa have access to funding to weather the financial crisis. The International Finance Corporation, a member of the World Bank Group, is to provide US$150-million (about R1.15-billion) to South Africa’s Absa Bank to provide funding for infrastructure projects in sub-Saharan Africa. Infrastructure crisis facilitycenter_img 4 September 2009 “Good infrastructure, including roads, ports, and transmission lines, is central to enabling trade, promoting competitiveness, and fostering a vibrant private sector,” said IFC sub-Saharan Africa vice-president Thierry Tanoh. “[The] IFC is committed to working with partners such as Absa to develop infrastructure across Africa and help alleviate the impact of the global financial crisis on Africa’s poorest people and regions.” SAinfo reporterWould you like to use this article in your publication or on your website? See: Using SAinfo material The IFC also is raising funds for a complementary Infrastructure Crisis Facility, which will provide loans, equity, and advisory services to stabilise existing infrastructure projects facing temporary liquidity problems due to limited private participation.last_img read more

Forrester: If You Think Social Media Marketing is Worthless, You’re Doing it Wrong

first_imgRelated Posts Guide to Performing Bulk Email Verification mike melanson The Dos and Don’ts of Brand Awareness Videos Has your company spent seemingly countless hours tweeting on Twitter, networking on Facebook and writing the company blog? Have you found yourself wondering if it’s all a waste of time? Maybe that last Facebook fan page contest saw fewer entries than you’d hoped for, or that last Twitter-only coupon had fewer redemptions than you’d expected, but perhaps that’s not all that matters.According to the the latest report by analyst firm Forrester, many people are looking at the face-value dollars and cents of social media marketing and, put simply, they’re doing it wrong. Beyond clicks and coupon redemptions there lies a case for social media marketing that shows its value is well beyond what we see on the surface.Analyst and report author Augie Ray writes in a blog post this morning that traditional measurements of success for return on investment in social media marketing lead to an incomplete picture.Many marketers can draw a straight line between investments in social media marketing and financial results, but many more cannot.  This doesn’t mean social media marketing is ineffective; it just means that marketers have to recognize benefits beyond dollars and cents.  Facebook fans, retweets, site visits, video views, positive ratings and vibrant communities are not financial assets–they aren’t reflected on the balance sheet and can’t be counted on an income statement–but that doesn’t mean they are valueless.  Instead, these are leading indicators that the brand is doing something to create value that can lead to financial results in the future. Ray suggests that we look at ROI in terms of four perspectives – financial, digital, brand and risk management. For each, however, Ray says that we should go beyond the surface to evaluate success. Financial ROI, for example, can be measured in terms of online coupon redemption, but also in other ways. He gives the example of online retailer Petco.com. It has found that “Products with reviews have return rates that are 20% lower than those without reviews – and the return rate is 45% lower for products with more than 25 reviews – saving on shipping, restocking, and customer service costs.”Similarly, looking at risk management, Ray notes that “this perspective is not about creating positive ROI but reducing unforeseen negative ROI in the future.” By estimating the likelihood and potential cost of PR issues over time, a company could also estimate how much it might save by way of using social media. Tags:#advertising#NYT#social networks#web As for brand, Ray writes that “marketers don’t need to reinvent brand metrics for the social media age” and that evaluating brand online is the same as it was offline. In terms of brand, it comes down to simple measurements – such as awareness, purchase intent, preference and brand association – and whether or not online efforts are helping to improve numbers in those realms. The final perspective offered by Ray – the digital perspective – is more easily measured. Ray points to efforts by Swanson Health Products, which “improved the visibility of its product reviews to search engines” and subsequently “saw a 163% increase in search engine traffic to product pages”.In the end, the report cautions that not all social media marketing efforts will result in ROI (a term Ray implores companies to use only when speaking of directly measurable financial gain), and that we need to move beyond counting retweets and Facebook fans. Many marketing investments are not intended to furnish immediate financial results but instead create long-term brand value. The greatest and most valuable brands weren’t created in one quarter to the next but with an eye toward building lasting relationships with customers. Smart marketers are coming to recognize the way social media marketing can deliver on those same long-term values and are building programs with strategies and metrics to suit.In short, Ray seems to be reinforcing a simple idea that many of those who are tech savvy already embrace: Social media, any way you slice it, is worth the effort and the investment. A Comprehensive Guide to a Content Audit Facebook is Becoming Less Personal and More Pro…last_img read more

Meggie Ochoa settles for bronze due to technicality in World Jiu-Jitsu Championship

first_imgDon’t miss out on the latest news and information. View comments Carving her name in the sport with a gold medal in the previous world championships, Ochoa grappled with Amber Rymartz Freitas of Team Gracie Barra in a winning position that could have sent her to another finals’ appearance.But with 10 seconds left, Ochoa was disqualified due to technicality, bidding the title in the -48.5kg brown belt rooster weight division adieu.FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSPalace wants Cayetano’s PHISGOC Foundation probed over corruption chargesSPORTSSingapore latest to raise issue on SEA Games food, logistics“I was trying to submit the foot and we rolled into an illegal position,” said Ochoa, who defeated Luna Barea of Spain and Japan’s Iori Echigo in the preliminaries to set up a semifinal clash with Freitas.Ochoa, seeking for a possible qualification to the 2020 Tokyo Olympics where the sport will make its debut, is focused on winning the gold medal in the coming 30th Southeast Asian Games. ‘Rebel attack’ no cause for concern-PNP, AFP DA eyes importing ‘galunggong’ anew CONTRIBUTED PHOTOMANILA, Philippines—Margarita “Meggie” Ochoa came within a step closer to another trip atop the podium only to lose her footing through a technical miscue. Jiu-jitsu champ battles Philippines’ sex abuse scourge PLAY LIST 01:42Jiu-jitsu champ battles Philippines’ sex abuse scourge01:43Jiu-jitsu champ battles Philippines’ sex abuse scourge00:50Trending Articles02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss Two-day strike in Bicol fails to cripple transport Private companies step in to help SEA Games hosting Ethel Booba twits Mocha over 2 toilets in one cubicle at SEA Games venue LATEST STORIES Up next for the Asian Games bronze medalist is the JJAU Asian Championship in Mongolia next month.Ochoa ruled the 49kg women’s seniors class in the Jiu-Jitsu World Championship in Malmo, Sweden in November last year apart from capturing the gold in the Jiu-Jitsu World Tour in London last March. MOST READ The face of the country’s promising jiujitsu program eventually settled for the bronze medal in the World IBJJF Jiu-Jitsu Championship at the Walter Pyramid in Long Beach, California.ADVERTISEMENT Cayetano: Senate, Drilon to be blamed for SEA Games mess Catholic schools seek legislated pay hike, too PVL: PetroGazz stays unbeaten, handily beats BaliPure Duterte wants probe of SEA Games mess Sports Related Videospowered by AdSparcRead Nextlast_img read more

Platforms assuring Product authenticity

first_imgNew Delhi: E-commerce companies are taking stong actions to ensure that the fake products do not make their way to customers. So these companies are filing cases and blocking sellers who sell fake goods so the consumers shouldn’t experience a crisis of faith. Also they are implementing on strict guildines and rules, which are drafted by the consumer affairs department, is likely to make e-commerce liable as service providers, instead of being intermediaries. It may also mandate the companies to disclose seller agreements. Here are the platforms assuring product authenticity. Also Read – Add new books to your shelfDigital Mall of Asia – Digital Mall of Asia, a premier e-commerce platform reinventing the global retail market by turning it digital. The first-of-its-kind digital e-commerce platform connecting the brands to customers directly. The products are delivered by the supplier directly as every supplier has its own offline outlet in the city which ensures genuine products to be delivered to its customers. Amazon India – It is a multinational technology company focusing on e-commerce, cloud computing, and artificial intelligence. It has the largest e-commerce marketplace because of the trust of customer and that’s why they ensure that products being sold on its marketplace by sellers are genuine by the mechanisms in their FCs and even all sellers listing their products on Amazon.in are required to enter an agreement to list and sell only genuine products. Also Read – Over 2 hours screen time daily will make your kids impulsive Flipkart Assured – Flipkart Pvt Ltd. is an Indian e-commerce company based in Bengaluru. It held a 39.5 % market share of India’s e-commerce industry. Flipkart’s team of data scientists has developed a unique algorithm and has unveiled an inclusive customer-focused program i.e. the Flipkart Assured which guarantee high quality and speed benchmark online. Myntra – Myntra aims at providing a hassle free and enjoyable shopping experience to shoppers across the country with the widest range of brands and products on its portal. The brand is making a conscious effort to bring the power of fashion to shoppers with an array of the latest and trendy products. Its value proposition revolves around giving consumers 100% authentic products. Jabong – Jabong.com is an Indian fashion and lifestyle e-commerce portal. It is a young and vibrant company that aims to provide good quality branded products and they strive to achieve the highest level of Customer Satisfaction and they have a highly experienced buying team, agile warehouse systems, and state of the art customer care center provides the customer.last_img read more